Flat Cut-Out Letter: A dimensional letter cut from sheet or plate stock.
Freestanding Sign: A sign that is not attached to a building.
Front-Lighted Letter: An illuminated channel letter with a translucent face.
Full-Service Sign Companies: Sign companies that complete the entire signage project, including site survey and sign design, engineering, manufacture, permitting, installation, and maintenance. (AKA... Insignia!)